This Week: June 29 - July 6
The Hot Topic 
Too much SaaS discounting is still guesswork.
Our new PricingSaaS report breaks down what actually works:
- 52.7% offer annual discounts (median = 20%)
- Only 5.7% offer multi-product bundles
- Volume breaks rarely kick in before 100+ users
The community thread adds more:
Loss aversion
PPP pricing
Launch promos
At stake:
Which discounts drive growth - and which just dilute value?
LinkedIn Crossover 
- From Rob: Discounting carousel to swipe and save
- From Ulrik: 2x Product, Volume, Price, and Time to 16x your CLTV
- From Sam Lee: Peter Deng’s 16 lessons to building products
Webinars on demand 
Get tactical with on-demand sessions covering credit-based models, AI pricing, annual vs. monthly trade-offs, and premium support monetization.
Led by Ulrik Lehrskov-Schmidt - advisor to top SaaS teams - these webinars break down what the best are doing right now.
From the Good-Better-Best Newsletter 
The 7 Discount Types Every SaaS Company Should Know
While AI is transforming pricing models, one thing remains consistent: SaaS discounting.
We analyzed over 500 SaaS pricing pages and found that most companies still rely on a small set of tried-and-true discount strategies.
Below, we break down the most common types, ranked by popularity, with examples from real pricing pages and guidance on when to use them.
We also trained a custom GPT on Ulrik’s best discounting resources. Just enter your pricing model, ACV, and ICP and you’ll get tailored feedback on how to approach discounting at your company. Check it out here.
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